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Digital economy

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Digital economy

Cred sets new rules of the game: decoding Kunal Shah's latest venture valued at USD450 million

Cred is building a community of high-spending credit-card users, a small segment untapped by even new-age startups in India. It has the backing of deep-pocketed investors, but can FreeCharge founder Kunal Shah’s new venture scale up and find a viable monetisation model? And does it meet all the regulatory stipulations around data privacy and security?

Digital economy

Marketers, leave them kids alone! Why it's time to rein in the prying data mafia

Imagine someone sitting in a remote country, knowing exactly what your child looks like and how he or she will behave under certain circumstances. Scary? But it’s a possibility. Today’s children are a powerful consumer group and are closely monitored by data aggregators. The worst part: there is zero regulation to protect them from this notoriously leaky data bucket.

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