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As wary patients skip hospitals, Portea, et al. get cure to homes. We’ll pay for it, say insurers.

The likes of Portea and HealthCare at Home are providing home-healthcare services in these difficult times. While ICICI Lombard and a couple of other health-insurance companies are now offering reimbursement of costs, it will be a boon for organised home-healthcare players if all insurers agree to cover the expenses.
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priyanka
10 Aug 2020 7 Mins Read 0 comment
Image credit: ET imaging
Image credit: ET imaging
In mid-March, as India was lumbering around in the corridors of its creaky healthcare infrastructure with the number of Covid-19 cases rising every day, for Anirudh, a Bengaluru-based professional, the worry lines were deepening, albeit due to a different reason. His father just had a surgery for colorectal cancer and was recuperating in the hospital. Anirudh wanted to
service. Apollo Hospitals has also been trying to get into home healthcare. However, the real competition for the sector is from unorganised local-nursing service or home-healthcare providers who take up a majority market share. If insurance companies universally agree to reimburse home-healthcare expenses, organised players would benefit and thrive beyond Covid. ( Graphic by Sadhana Saxena)
In mid-March, as India was lumbering around in the corridors of its creaky healthcare infrastructure with the number of Covid-19 cases rising every day, for Anirudh, a Bengaluru-based professional, the worry lines were deepening, albeit due to a different reason. His father just had a surgery for colorectal cancer and was recuperating in the hospital. Anirudh wanted to service. Apollo Hospitals has also been trying to get into home healthcare. However, the real competition for the sector is from unorganised local-nursing service or home-healthcare providers who take up a majority market share. If insurance companies universally agree to reimburse home-healthcare expenses, organised players would benefit and thrive beyond Covid. ( Graphic by Sadhana Saxena)

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