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Survival kit for auto dealers: shrink size, move workshop to suburbs, find new ways to make money

As demand recovery is still some time away, dealerships need to look for ways to save cost and create new revenue streams. From focusing on insurance renewals, vehicle finance, and used cars, to bundling in-cabin sanitisation with servicing, and renting out excess real estate, ET Prime weighs six scenarios that can help an automobile dealer ride out the storm.
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c-shobha-mathur
28 Jul 2020 12 Mins Read 0 comment
Sanitisation of a Maruti car in progress at a company dealership; image credit: Maruti Suzuki India Limited
Sanitisation of a Maruti car in progress at a company dealership; image credit: Maruti Suzuki India Limited
Hardik, a Delhi-based software engineer , has just rejoined office after working from home for two months. Earlier, he used to take the metro to work but doesn’t want to take public transport any longer due to health and hygiene concerns. He now drives his Maruti Suzuki Baleno to office. On day 1, he stopped by at Maruti’s
like Ford’s Omnicraft parts, which are compatible with other vehicle brands and is managed by its subsidiary Quick Lane in the US and Canada, is an option that can trim costs. But India is a very different market, with unique challenges, and introducing international methods here may be some time away. ( Graphics by Mohammad Arshad)
Hardik, a Delhi-based software engineer , has just rejoined office after working from home for two months. Earlier, he used to take the metro to work but doesn’t want to take public transport any longer due to health and hygiene concerns. He now drives his Maruti Suzuki Baleno to office. On day 1, he stopped by at Maruti’s like Ford’s Omnicraft parts, which are compatible with other vehicle brands and is managed by its subsidiary Quick Lane in the US and Canada, is an option that can trim costs. But India is a very different market, with unique challenges, and introducing international methods here may be some time away. ( Graphics by Mohammad Arshad)

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