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Washout season: why Dream11 is sticking to its core even as rivals seek new revenue streams

With the pandemic hitting pause on live sporting events, many gaming companies are forced to look beyond fantasy sports. However, the industry’s only unicorn is maintaining its focus on key flagship events. Can it emerge stronger once the storm blows over?
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disha-sharma
24 Jun 2020 9 Mins Read 0 comment
With live sporting activity coming to a standstill, the spillover effect has hit fantasy-gaming companies such as Dream11. Getty Images
With live sporting activity coming to a standstill, the spillover effect has hit fantasy-gaming companies such as Dream11.
Gaming’s biggest breakthrough — fantasy sports — has hit a major roadblock. For the burgeoning segment that has been investors’ favourite over the last couple of years, the dream run has come to a sudden halt. Fantasy sports, or a type of game in which participants build virtual teams of real professional sports players to compete, has seen an
rendered ineffective amid the pandemic. Second, it is highly possible that pure DFS itself becomes a limited idea as it gets subsumed by other players that have built business resilience by leveraging products beyond DFS. Either way, the upcoming behind-closed-doors England-West Indies test series will be a litmus test for DFS companies. ( Graphics by Sadhana Saxena)
Gaming’s biggest breakthrough — fantasy sports — has hit a major roadblock. For the burgeoning segment that has been investors’ favourite over the last couple of years, the dream run has come to a sudden halt. Fantasy sports, or a type of game in which participants build virtual teams of real professional sports players to compete, has seen an rendered ineffective amid the pandemic. Second, it is highly possible that pure DFS itself becomes a limited idea as it gets subsumed by other players that have built business resilience by leveraging products beyond DFS. Either way, the upcoming behind-closed-doors England-West Indies test series will be a litmus test for DFS companies. ( Graphics by Sadhana Saxena)

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