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Eat. Sleep. Exercise. Cult.Fit is helping patrons stay fit and motivated at home.

Coming up with an alternative to keep Indians healthy during this lockdown, Cure Fitness, the fitness chain, has launched a new in-app product called Cult.Live. Free to all, allowing interactive workout, the programme has seen 10,000 logins within 20 days for a single dance-fitness session.
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9 Apr 2020 13 Mins Read 2 comments
Photo credit: @BeCureFit via Facebook
Photo credit: @BeCureFit via Facebook
The world is not the same anymore. Life is slow. Indoors. Sedentary. Of course, you are exhausted with the cooking, cleaning and doing the laundry, yet it’s not enough to keep you fit. And, with kitchen experiments going aplenty, there’s only one eventual casualty – the waistline. Time to take control. If a surge
online shopping, they are more likely to spend their discretionary earnings towards fitness. The digital arm of every gym will need to figure out how to benefit and develop a steady stream of revenue from this channel. Two weeks into this quarantine, and consumers are ready for their daily dose of endorphins. ( Graphics by Abdul Shafiq)
The world is not the same anymore. Life is slow. Indoors. Sedentary. Of course, you are exhausted with the cooking, cleaning and doing the laundry, yet it’s not enough to keep you fit. And, with kitchen experiments going aplenty, there’s only one eventual casualty – the waistline. Time to take control. If a surge online shopping, they are more likely to spend their discretionary earnings towards fitness. The digital arm of every gym will need to figure out how to benefit and develop a steady stream of revenue from this channel. Two weeks into this quarantine, and consumers are ready for their daily dose of endorphins. ( Graphics by Abdul Shafiq)

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