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Lockdown tip: Social distance makes the heart grow fonder for Netflix, Hotstar, Amazon Prime, MX Player, et al.

The lockdown triggered by the coronavirus outbreak may prove propitious for OTT platforms, which have seen a surge in new subscribers and increased consumption of late. However, entertainment TV channels may be affected because of disruption in production schedules.
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23 Mar 2020 10 Mins Read 0 comment
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India is in a lockdown to halt the march of the coronavirus. However, for a nation that has never been through a self-isolation campaign, it is as much an experiment in a new way of living as it is a precautionary measure. There is a learning curve. Initially, families are excited at the prospect of a picnic of
normalcy will return, with people resuming going to movies. But once this ends, there will be a huge chaos on all three fronts — production, exhibition, and distribution.” (Additional inputs by Manu P Toms) (Graphics by Abdul Shafiq)(Disclaimer: Times Internet, the owner of ET Prime, has investments in MX Player, which operates in the online-streaming space.)
India is in a lockdown to halt the march of the coronavirus. However, for a nation that has never been through a self-isolation campaign, it is as much an experiment in a new way of living as it is a precautionary measure. There is a learning curve. Initially, families are excited at the prospect of a picnic of normalcy will return, with people resuming going to movies. But once this ends, there will be a huge chaos on all three fronts — production, exhibition, and distribution.” (Additional inputs by Manu P Toms) (Graphics by Abdul Shafiq)(Disclaimer: Times Internet, the owner of ET Prime, has investments in MX Player, which operates in the online-streaming space.)

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