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Digital economy

Dailyhunt is planning a heist — steal ad dollars from Google and Facebook

The regional-language news aggregator has morphed into a hyperlocal content-discovery platform. It claims it can now bypass the search and social-media giants and build its own advertising empire.
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2 Jul 2019 9 Mins Read 0 comment
Courtesy of Dailyhunt
Courtesy of Dailyhunt
It’s a classic trope in sports and politics. You leave your outfit and go to work for someone else, and suddenly your life’s mission is to put one across your former team. Umang Bedi is too polite to agree that this theme is playing out in his career, but it pretty much sums up the former Facebook India head’s current
any other media platform. But beyond that, we are seeing that Dailyhunt gets a lot of traction. A 2% CTR is possible for its campaigns, though it may not be the norm.” ( Disclaimer: Times Internet, which publishes ET Prime, also owns NewsPoint, a news-aggregation app. It is also an investor in Inshorts.) ( Graphics by Abdul Shafiq)
It’s a classic trope in sports and politics. You leave your outfit and go to work for someone else, and suddenly your life’s mission is to put one across your former team. Umang Bedi is too polite to agree that this theme is playing out in his career, but it pretty much sums up the former Facebook India head’s current any other media platform. But beyond that, we are seeing that Dailyhunt gets a lot of traction. A 2% CTR is possible for its campaigns, though it may not be the norm.” ( Disclaimer: Times Internet, which publishes ET Prime, also owns NewsPoint, a news-aggregation app. It is also an investor in Inshorts.) ( Graphics by Abdul Shafiq)

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