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Finding the right match: Dating apps try hacks to bridge the gender gap, make money

There are three men for every woman on dating apps in India. To strike a balance, platforms are now wooing more women to sign up.
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Megha
28 Jun 2019 8 Mins Read 0 comment
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"Don’t think Gold service is gonna make you look like Tom Cruise, girls still will swipe you left," goes a comment on Quora, advising men against spending on dating app Tinder’s Gold service, which offers premium features. A quick search on YouTube throws up dozens of videos giving advice to Indian men to get a hang of Tinder, where
gripe is about losing his beginner’s luck on the app. “Up until recently, I've been getting matches on it. However, that good streak has since stopped, and I no longer get any matches, irrespective of the times I swipe right.” But in a country like India, all men can do is continue swiping right and keep the hope alive.
"Don’t think Gold service is gonna make you look like Tom Cruise, girls still will swipe you left," goes a comment on Quora, advising men against spending on dating app Tinder’s Gold service, which offers premium features. A quick search on YouTube throws up dozens of videos giving advice to Indian men to get a hang of Tinder, where gripe is about losing his beginner’s luck on the app. “Up until recently, I've been getting matches on it. However, that good streak has since stopped, and I no longer get any matches, irrespective of the times I swipe right.” But in a country like India, all men can do is continue swiping right and keep the hope alive.

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