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40% of freelance exporters are Indians. Cumbersome Indian export regulations are stifling them.

Managing paperwork and logistics on the one hand and dealing with forex fluctuations and technological shifts on the other, the small exporter can’t afford to drop any ball.
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kanika-saxena
3 Dec 2018 9 Mins Read 0 comment
Orders getting packed and sealed at a logistics centre of India Emporium in New Delhi; photo by Muhabit ul haq
Orders getting packed and sealed at a logistics centre of India Emporium in New Delhi; photo by Muhabit ul haq
Yuvika is getting edgy. Her wedding is just a month away, but she is yet to zero in on the most essential piece of her trousseau. She needs to get that lehenga tailored and shipped to the US, fast. Around 13,000km away, Shilpy Arora, the design head of India Emporium in Gurugram, takes Yuvika’s call. Her company makes and exports
assumption to make. “Exporters in traditional items such as leather, handicrafts, and garments may be up there in operational superiority, but the problem is they are not connected to the market. They have to increase usability also,” says Rangarajan. “They have to make the market understand that they are doing an excellent job.” ( Graphic by Ankita Mehrotra)
Yuvika is getting edgy. Her wedding is just a month away, but she is yet to zero in on the most essential piece of her trousseau. She needs to get that lehenga tailored and shipped to the US, fast. Around 13,000km away, Shilpy Arora, the design head of India Emporium in Gurugram, takes Yuvika’s call. Her company makes and exports assumption to make. “Exporters in traditional items such as leather, handicrafts, and garments may be up there in operational superiority, but the problem is they are not connected to the market. They have to increase usability also,” says Rangarajan. “They have to make the market understand that they are doing an excellent job.” ( Graphic by Ankita Mehrotra)

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