How do you tell when a food product has become desi enough? When Patanjali wants you to eat it.We are talking about the newfangled phenomenon of protein bars. Or their more sugar- and carb-infused alternative, energy bars.Do you know how many protein-bar brands are available in India? At least half a dozen homegrown ones, including Delhi's Feel Mighty
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protein and essential nutrients, endorsed by international paediatricians. For what it's worth, GSK-CH India's latest annual report (FY17-18) mentions "protein" 13 times versus just five times in the report from a year earlier. The earliest available report, from FY2001-02, mentions protein only twice, as a matter of industrial disclosure of manufacturing capacity. Management discussion does not bring it up.
How do you tell when a food product has become desi enough? When Patanjali wants you to eat it.We are talking about the newfangled phenomenon of protein bars. Or their more sugar- and carb-infused alternative, energy bars.Do you know how many protein-bar brands are available in India? At least half a dozen homegrown ones, including Delhi's Feel Mighty
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Insight-rich storytelling you won't find elsewhere by the finest team of business writers
Great conversations among an elite community of opinion leaders
A great reading experience across all your devices
Exclusive access to members-only events
protein and essential nutrients, endorsed by international paediatricians. For what it's worth, GSK-CH India's latest annual report (FY17-18) mentions "protein" 13 times versus just five times in the report from a year earlier. The earliest available report, from FY2001-02, mentions protein only twice, as a matter of industrial disclosure of manufacturing capacity. Management discussion does not bring it up.
